Lauritz Knudsen Unveils Innovative Smart Home and Automation Solutions at ELECRAMA 2025
Lauritz Knudsen Electrical and Automation, previously known as L&T Switchgear, made a significant impact at ELECRAMA 2025 with its fresh brand identity, presenting a sophisticated range of products tailored for various sectors, including industries, infrastructure, retail, residential, and agriculture.
About Lauritz Knudsen
Lauritz Knudsen stands as a leading company in the Indian electrical and automation market, aligning its vision with the Government’s ambition for a Viksit Bharat (Developed India). With a commitment to enhancing its manufacturing and research and development (R&D) capabilities domestically, Lauritz Knudsen aims to provide effective solutions tailored to diverse applications across various sectors.
Key Product Launches
1. Omega UZ Air Circuit Breaker
The Omega UZ represents the pinnacle of air circuit breaker technology, featuring superior switching and protection capabilities. It is equipped with advanced communication technologies, including Ethernet I/P, Bluetooth, and NFC, allowing seamless integration into Lauritz Knudsen’s digital architecture platform, SmartComm.
2. Dsine DZ Molded Case Circuit Breaker
This range of molded case circuit breakers caters to renewable energy requirements, providing optimized system coordination as well as leading short-circuit breaking capacities. Additionally, it offers modular digital trip units and accessories, facilitating easy digital system integration.
3. Comprehensive Industrial Automation Solutions
Lauritz Knudsen has also introduced a new array of industrial automation solutions, which include variable frequency motor drives, programmable logic controllers (PLCs), and human-machine interfaces (HMIs). These technologies are designed to improve discrete process automation and overall efficiency within industrial settings.
4. enConnect Home Automation
In response to the growing demand for smart home solutions, Lauritz Knudsen has unveiled the enConnect home automation range. This collection includes wireless Wi-Fi switches, lighting, and curtain control systems, delivering a cohesive and connected home experience through the cloud-powered “enConnect” IoT platform.
5. Advanced Numerical Protection Relays
This newly introduced line of numerical protection relays provides extensive safeguarding, control, and communication functionalities tailored for low and medium voltage applications. Its draw-out design prioritizes safety and ease of maintenance.
6. Full Electric Vehicle Ecosystem
As part of its commitment to sustainable technology, Lauritz Knudsen presented a comprehensive electric vehicle (EV) ecosystem. This includes EV chargers, a SmartComm Charge Management System (CMS), and cloud-based applications that make the transition to electric mobility seamless and efficient.
7. Smart Farm Automation Solutions
Finally, the company showcased its innovation in agricultural technology with smart irrigation management systems. These solutions not only improve yield but also promote water conservation through effective digitalization and automation processes.
Leadership Insights
Deepak Sharma, Zone President for Greater India and Managing Director & CEO of Schneider Electric India, elaborated on the importance of electrical and digital infrastructure in establishing India as a global economic powerhouse. He emphasized a strategic investment plan that focuses on innovation and R&D excellence aimed at bolstering manufacturing capabilities and expanding the workforce. This initiative reinforces the company’s dedication to catering to the diverse needs of customers and contributing to the ‘Make in India’ movement.
Naresh Kumar, the COO of Lauritz Knudsen, commented on India’s ambitious goal to evolve into a $7 trillion economy by 2030. He noted that such growth necessitates a robust and reliable electrical infrastructure. During ELECRAMA 2025, Lauritz Knudsen demonstrated its commitment to future-driven solutions that address current market demands. Their diverse product offerings cater to a wide range of customers, from small-scale retailers and farmers to large industries and significant infrastructure projects, all integral to India’s broader economic landscape.